More than 80% of the Australian population is online. A website will expand your customer base and extend the reach of your advertising and promotions. Here are eight ways a website can improve your business:
Tell the world you exist
When people want to know more about a business, most of them go to its website first.
Enhance your credibility
A well-designed website creates a professional image and increases customer confidence.
Provide a 24-7 global shop-front
You can provide information, sell goods and services, and process payments online any time of the day or night.
Benefit from cost-effective direct marketing
Provide regular special offers and online newsletters to customers.
Engage customers interactively
Enhance the visit to your website by offering interactive options through video and sound content - eg product previews, virtual tours or demonstration videos.
Provide customers with timely updates
Generally the fastest, most cost-effective way to get new information to your customers is to put it on your website.
Market-test new services and products
Receive valuable feedback from your customers via polls, surveys and online feedback forms.
Reach the media
Online press kits and news releases can add another way to get your news out to the media quickly and easily.